The College Media Network Spreading The Word

The Campus Word is a multimedia platform that provides its own journalistic content, while also enabling its users to share their favorite web content with the help of a user profile. Still in alpha, the site currently has fifteen student writers contributing content from campuses around the country. Blogs range from self help advice, to relationship advice, to political and sports op-eds. The site’s layout is pretty easy to understand, as it separates and organizes media for the user, producing content uploaded by The Campus Word writers or users first and then linking it to other college media sites and blogs on the web.
But co-founders and Hamilton ‘07 alums Greg Rogan, Chase Garbarino, and Kevin McCarthy have bigger plans than the traditional online publication platform. “We are currently developing a platform for students to easily find and share all of their favorite content from around the web and develop new connections with people across the country interested in the same types of content to optimize their experience” said Chase Garbarino. Currently, the student blogging feature is available for all users, as is the site’s video content. Chase expects these two features to be expanded and others to be released when the site becomes fully operational at the end of the summer.
One of the more progressive features of the website is its cooperation with student-run organizations to generate ad-based revenue. By linking its users to student organizations striving to “spread the word” about particular issues, The Campus Word is simultaneously allowing its users to network with affiliates and elevating them as authorities in their particular field. So long as the number of visitors continues to rise--as it has since January--The Campus Word can expect a significant user base come summer, as well as revenue generated from its unique advertising model.